Meet the Team - The Catalyst Effect


The Catalyst Effect is an Effective "Outside-the-Box," EMPOWERMENT Training and Development Company!  Our EMPOWERMENT training services and programs are custom designed to help participants(youth & adult) develop a high level of consistent character, while strengthening various competencies, so they can OVERCOME the causes of their behavior, exclusion, suffering and limitations. 


To Actively Encourage SIGNIFICANT and LASTING change in the lives of people who are seeking to be more Effective and Purposeful in life!


-To create, develop and facilitate: unique, challenging, relevant and practical training programs that promote life: discovery, awareness, growth, development and transformation.

-To assist people in developing and implementing effective strategies to achieve their life goals, ideas, dreams, vision etc.

-To create practical opportunities of empowerment by intentionally encouraging and serving families in our local community.


Cortez Higgs(CEO/Founder/Director

- Training & Development Manager

- National Life Empowerment Trainer/Coach

- National Inspirational/Motivational Speaker

Book Cortez for your next training event- Seminar, Workshop, Conference, Etc.

     Cortez Higgs is a native of Poplar Bluff Missouri who currently resides in Newport News Virginia.  Since 1997, he has had the privilege and honor to faithfully serve in many roles: a loving husband, dedicated father, deputy sheriff, petty officer in the United States Navy, licensed and ordained minister, youth pastor, entrepreneur, coach, mentor, inspirational speaker and a life empowerment trainer. In these roles, Cortez has taught, counseled, coached, mentored and trained a myriad of youth and adults in the Hampton Roads Region and across the nation.

     Mr. Higgs attended Bethel College, where he studied Biblical Theology, and Strayer University, where he studied Business Management.  Training and development has always been a passion and huge part of Cortez’s life, so in 2013, he decided it was time to convert his life experiences into a business and opened The Catalyst Effect— an effective, “outside-the-box,” faith-based empowerment training company.  Cortez’s training areas of expertise include: Leadership Development, Youth Development and Personal Life Discovery & Development.  

     Mr. Higgs has extensive experience creating innovative, unique and life-transforming programs that help strengthen people’s character, skills, competencies and abilities.  His dynamic training style engages and empowers participants from all walks of life, ultimately helping them overcome the negative causes of their behavior, exclusion, suffering and limitations. The effective success of Cortez’s training programs, through The Catalyst Effect, has earned him recognition and awards from various state governors, Delegates and Senators,  the 2019 General Assembly,  Department of Education, Justice,  Human Services and the City of Newport News Mayor's Office and City Council. 

 Cortez has also acquired several training partnerships with various community organizations and government entities within the City of Newport News: Housing and Development, Police Department, Office of the City Manager, Youth and Gang Violence Prevention and the Public School System to name a few.  His longest running partnership within Newport News is with the Human Services Department-Youth Services Division where he has collaborated in several Community empowerment projects, youth leadership programs and individualized services for families in wraparound case management.

     Mr. Higgs is a continuous supporter of the City of Newport News’ federally funded Community-Based Violence Prevention (CBVP) grant project funded through the Office of Juvenile Justice and Delinquency Prevention (OJJDP) and has facilitated leadership training workshops for the Asset Based Community Development (ABCD) Model of Community Engagement to equip its participants with the tools necessary to impact their communities and accomplish their intended results.

  In 2016 Cortez became a national TTA  trainer for the Department of Justice's Center for Faith Based and Neighborhood Partnerships. He has helped Faith leaders from across the nation gain a better understanding of relevant relationships and resources for ministry.  Mr. Higgs is also a member of the Center for Faith Based and Neighborhood Partnerships  “Community of Practice” —a country-wide collaboration of faith-based leaders, community-serving, and community-advocacy organizations working in the areas of social and criminal justice.  

   Cortez Higgs has been a leader in the personal training and development field for twenty years and plans to continue fulfilling the vision of The Catalyst Effect— to actively encourage Significant and Lasting change in the lives of people that are seeking to be more effective and purposeful in life!  

The Catalyst Effect is based out of Newport News, VA and serves the Hampton Roads Community

This website and its content are copyright of The Catalyst Effect, LLC.  Any redistribution or reproduction of part or all of the contents in any form is prohibited.  You may not, except with our expressed written permission, distribute or commercially exploit the content of this website nor may you transmit it or store it in any other website or other forms of electronic retrieval systems.

© The Catalyst Effect, LLC. 2014.  All Rights Reserved.

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